Marketing Solutions
Topic Centers
Marketing Solution
Topic Centers
Speak to a niche audience with content tailored to unique needs.
Topic Centers allow you to introduce your solutions to industry professionals specifically looking for the type of products or services you offer. This level of interest drives increased levels of engagement, resulting in high CTRs and generation of qualified leads. These outcomes can be enhanced by contributing content to the topic center.Â
Topic Centers Available
| Firefighting |
| Industrial Firefighting |
| Fire/EMS |
| Firefighting Training |
| Health & Safety |
| Leadership |
| Fire Prevention/Protection |
| Rescue & Extrication |
Sticky Leaderboard Specs
| Specs | Desktop | Mobile |
| Dimensions | 728×90 | 320×50 |
| File Weight | 80kb | 80kb |
| File Type | PNG, JPG, GIF HTML5 | PNG, JPG, GIF HTML5 |
| Third-Party Serving | Yes | Yes |
| Third-Party Tracking | Yes | Yes |
Half Page Banner Specs
| Specs | Desktop | Tablet | Mobile |
| Dimensions | 300×600 | 300×600 | 300×600 |
| File Weight | 120kb | 120kb | 120kb |
| File Type | PNG, JPG, GIF HTML5 | PNG, JPG, GIF HTML5 | PNG, JPG, GIF HTML5 |
| Third-Party Serving | Yes | Yes | Yes |
| Third-Party Tracking | Yes | Yes | Yes |
Native Ad Specs
| Specs | Desktop |
| Image | 520×390 (40kb max) |
| Accepted Image Files | JPG or PNG |
| Logo | 200×50 (40kb max) |
| Accepted Logo Files | JPG or PNG |
| Headline | Provide a brief, interesting headline (50 characters max, including spaces). |
| Synopsis | Provide a one sentence synopsis (250 characters max, including spaces) |
| URL | Provide a landing page specific to the content of the ad. |
Topic Centers Available
| The Fire Station |
Sticky Leaderboard Specs
| Specs | Desktop | Mobile |
| Dimensions | 728×90 | 320×50 |
| File Weight | 80kb | 80kb |
| File Type | PNG, JPG, GIF HTML5 | PNG, JPG, GIF HTML5 |
| Third-Party Serving | Yes | Yes |
| Third-Party Tracking | Yes | Yes |
Half Page Banner Specs
| Specs | Desktop | Tablet | Mobile |
| Dimensions | 300×600 | 300×600 | 300×600 |
| File Weight | 120kb | 120kb | 120kb |
| File Type | PNG, JPG, GIF HTML5 | PNG, JPG, GIF HTML5 | PNG, JPG, GIF HTML5 |
| Third-Party Serving | Yes | Yes | Yes |
| Third-Party Tracking | Yes | Yes | Yes |
Native Ad Specs
| Specs | Desktop |
| Image | 520×390 (40kb max) |
| Accepted Image Files | JPG or PNG |
| Logo | 200×50 (40kb max) |
| Accepted Logo Files | JPG or PNG |
| Headline | Provide a brief, interesting headline (50 characters max, including spaces). |
| Synopsis | Provide a one sentence synopsis (250 characters max, including spaces) |
| URL | Provide a landing page specific to the content of the ad. |
Topic Centers Available On Our EMS Media Sites
| Patient Care |
| Administration and Leadership |
| EMS Operations |
| Major Incidents |
| Community Paramedicine and Mobile Health |
| EMS Training |
Sticky Leaderboard Specs
| Specs | Desktop | Mobile |
| Dimensions | 728×90 | 320×50 |
| File Weight | 80kb | 80kb |
| File Type | PNG, JPG, GIF HTML5 | PNG, JPG, GIF HTML5 |
| Third-Party Serving | Yes | Yes |
| Third-Party Tracking | Yes | Yes |
Half Page Banner Specs
| Specs | Desktop | Tablet | Mobile |
| Dimensions | 300×600 | 300×600 | 300×600 |
| File Weight | 120kb | 120kb | 120kb |
| File Type | PNG, JPG, GIF HTML5 | PNG, JPG, GIF HTML5 | PNG, JPG, GIF HTML5 |
| Third-Party Serving | Yes | Yes | Yes |
| Third-Party Tracking | Yes | Yes | Yes |
Native Ad Specs
| Specs | Desktop |
| Image | 520×390 (40kb max) |
| Accepted Image Files | JPG or PNG |
| Logo | 200×50 (40kb max) |
| Accepted Logo Files | JPG or PNG |
| Headline | Provide a brief, interesting headline (50 characters max, including spaces). |
| Synopsis | Provide a one sentence synopsis (250 characters max, including spaces) |
| URL | Provide a landing page specific to the content of the ad. |
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